SalemSystems is a design research firm that helps organizations align their new policies, processes and technologies with real world practices. Services include:
Design Research
Field Studies
Interviews & Surveys
Communication Audits
Strategic Planning
Business-Customer Alignment
Requirements & Architectures
Strategic Communication
Process Testing
Conceptual Prototypes
Process Tryouts
Product Tests
Facilitation & Training
User Experience
Strategic Planning
Design Thinking
For more information, contact Julie Chalmers at (831) 824-4558.
Our focus over the years
Telecommunications Research and Development
E-commerce Design and Testing
Information Systems Design and Testing
Organizational Systems Research
Strategic Communication Research
Published Research
Anita Salem
Principal
[email protected]
I’ve been a design researcher ever since my first usability study. The term was not common then, but that’s what I was. While others were focusing on testing new products against a set of requirements, I wondered about those requirements. I wondered if they were realistic. I wondered if they were appropriate, I wondered if they delivered the desired effects. When working on a project, I’m interested in looking at who, how, and why. Especially why. And after several decades of doing research and design across different domains, I finally realized that the reason it is so hard to describe what I (we) do is that the work has evolved over time. Even though the focus is always on the intersection of people and change, the object shifts. I started in psychology, then went into technology, then into human factors (which blended the two). I’ve worked on the design of information, then systems, then organizations. The official story is that I “work in the public and private sectors helping organizations improve stakeholder engagement and socialize new processes, policies, and technologies.” I do this by guiding conversations towards strategic goals, by helping organizations and leaders understand the zeitgeist of their strategic efforts, and by identifying common themes and interests and then turning all of this into actionable recommendations. Really though, I do this by asking other people “who, how, and why”. How fun is that?
Major Clients
Design Research
Field Studies
Interviews & Surveys
Communication Audits
Strategic Planning
Business-Customer Alignment
Requirements & Architectures
Strategic Communication
Process Testing
Conceptual Prototypes
Process Tryouts
Product Tests
Facilitation & Training
User Experience
Strategic Planning
Design Thinking
For more information, contact Julie Chalmers at (831) 824-4558.
Our focus over the years
Telecommunications Research and Development
E-commerce Design and Testing
Information Systems Design and Testing
Organizational Systems Research
Strategic Communication Research
Published Research
- Managing Conflict and Inclusion in the Military
- Strategic Communication in Ukraine and Lithuania
- Energy Efficiency Behaviors in the USMC
- Energy Conservation in the US Navy
- User Requirements for Security Information
- Information Sharing in Maritime Security
- Heuristics for Information Sharing
- Framework for Energy Efficiency
- Guidelines for Design Thinking
Anita Salem
Principal
[email protected]
I’ve been a design researcher ever since my first usability study. The term was not common then, but that’s what I was. While others were focusing on testing new products against a set of requirements, I wondered about those requirements. I wondered if they were realistic. I wondered if they were appropriate, I wondered if they delivered the desired effects. When working on a project, I’m interested in looking at who, how, and why. Especially why. And after several decades of doing research and design across different domains, I finally realized that the reason it is so hard to describe what I (we) do is that the work has evolved over time. Even though the focus is always on the intersection of people and change, the object shifts. I started in psychology, then went into technology, then into human factors (which blended the two). I’ve worked on the design of information, then systems, then organizations. The official story is that I “work in the public and private sectors helping organizations improve stakeholder engagement and socialize new processes, policies, and technologies.” I do this by guiding conversations towards strategic goals, by helping organizations and leaders understand the zeitgeist of their strategic efforts, and by identifying common themes and interests and then turning all of this into actionable recommendations. Really though, I do this by asking other people “who, how, and why”. How fun is that?
Major Clients
